Tenth Man Advisory

WHO IS THE TENTH MAN? WHY ARE THEY IMPORTANT?

• Intelligence failures in the 1973 Yom Kippur War underlined the value of a contrarian point of view. The Tenth Man now provides that view, challenges assumptions, identifies biases, spotlights inconsistencies. 

• The 1973 Yom Kippur War exposed critical Israeli intelligence failures when the nation was caught by surprise attack. The post-war enquiry led to the position of the Tenth Man. 

• The use of a ‘Devil’s Advocate’ may not have prevented the surprise attack, but the use of a Tenth Man would have better prepared Israel’s political leaders for the conflict.

A TENTH MAN ON YOUR CHINA AND INDIA TEAM WILL MAKE A DIFFERENCE

• The world is entering a new era of globalization. Geopolitics and economic nationalism are creating new challenges investors and executives cannot ignore. 

• The Tenth Man Advisory provides a counter-consensus perspective and critical thinking on complex geopolitical and macro economic topics. 

• Clients gain insight from an analysis taken by the opposing side, which exposes key assumptions and highlights internal analytical biases in a series of briefings or collaborative seminars.

Common examples of cognitive biases

• Anchoring

• Anecdotal fallacy

• Anthropomorphism

• Bandwagon effect

• Choice-supportive

• Clustering illusion

• Confabulation

• Confirmation

• Congruence

• Focusing effect

• Framing effect

• Gambler's fallacy

DON’T MAKE STRATEGIC DECISIONS WITHOUT A TENTH MAN

• Exposing internal assumptions and biases leads to better planning which leads to better decision making to realize marketplace opportunities and mitigate losses.

• A constructive opposing opinion improves internal planning with strategies to manage uncertainty.

• Investors and business leaders gain confidence executing their investment thesis and plans.

To learn more, please email us at contact@atlasorganization.com